Digital Platform Updates - July 25, 2023

Key Highlights

1. Simplified payment options - We've simplified the payment options to create a faster checkout experience for customers shopping online. Customers who have saved payments will now see their cards listed under the payment section, with their default card pre-selected.

   

   The option to pay with a new credit card will appear underneath the saved payments.Customers who have not yet saved payments will be able to click on "Pay Online" to fill out their credit card details, with the option to store the card for future use.

   

2. User experience updates:

   1. Net content ordered by size - Net content options are now ordered by size (smallest to largest) across all platforms to make it easier for customers to view the different options available for purchase. 

   2. Net content display update - We've implemented a UI design update to make the product size clearer for customers shopping online.

      

3. Single wide product card A/B test kickoff - We're kicking off an A/B test with a new single wide product card for 5% of all traffic (+ the Hifyre team) on eComm. We'll share more information on the A/B test metrics as it becomes available.
   Original layout:

   

   
   New layout: